Start-ups, Investment and Education in Australia: we need to do better

(This is a copy of a post I recently wrote on LinkedIN). I read Stuart McKeown’s post ‘Why Being an Australian Startup Sucks’ with interest. Especially in light of the recent failure of 99dresses and the in-depth exposé of the roller coaster Nicki Durkin went through. On the face of it Stuart’s article indicates that[…]

Mobile Friendly Business Websites top 10

Top 10 Reasons Your Business Website Should be Mobile-Friendly

The primary motive of a business website is to generate revenue. Only a mobile-friendly website can guarantee this. Consider these facts: According to the data compiled by the Mobile Marketing Association of Asia, of the nearly 7 billion people worldwide, over 5 billion people own a cell phone, whereas just about 4 billion own a[…]

Social Media for Small Business, Presentation

Attached to this post is a presentation on Social Media for Business I just did to the BNI Prosperity Chamber in Baulkham Hills. Social Media for Business is becoming an essential undertaking to gather custom. The presentation below describes how significant it truely is and then provides some easy to follow pointers and advice on[…]

Remarketing, What it is, How to do it and How it Helps Your Business

This article explains what remarketing is, how to do remarketing and how it will benefit your businesses online marketing efforts. What is Remarketing? Remarketing your products or services involves using cookies to continue promoting your products or services to users after they have exited your business website. Remarketing ads offers a great opportunity to reach[…]

Hackers want your business website data!

According to reports (see here & here), hackers are becoming a lot smarter in how they attack websites. Rather than trying to individually attack each website they have recognised that standard frameworks are being used to create and maintain websites and thereby making it somewhat easier to attack a whole class of websites ‘en mass’[…]