Maker Faires are nothing new, they have been occuring in the US and other places for quite a while now, but this is the first for Sydney. For those who don’t know they are place for people to share their interest in just making things – usually with a leaning towards the usage of technology Read more about Sydney Mini Maker Faire[…]
Keywords are words or string of words representing the content of your blog post. Keywords are strategically chosen to help your blog post communicate in a manner that resonates favourably not only with humans, but also with Google search spiders. What do Keywords Represent? Keywords represent what your blog post is about. Hence, usage of Read more about How to Write Engaging Blog Posts – Usage of Keywords[…]
This is the first of a series of articles to educate you on how to write better, more engaging blog posts. This will help your business make better use of blogs and improve your site traffic. The two most important aspects of writing engaging blog posts for your website are picking the right topic and Read more about How to Write Engaging Blog Posts[…]
Yes, hard to believe but when you compete on Google for position in their Pay per click advertising, the SEO of your site plays an important part in how effective that advertising spend is. Let me explain. The ‘Magic’ of the bidding process Google uses a complex algorithm to work out who wins out in Read more about Pay per click Advertising – is your SEO right? Are you wasting money?[…]
In a new survey from the Pew Internet & American Life projects claims 72 percent of American adults are using some form of social network. The Pew group has been monitoring social network usage since 2005 and they say there has been ‘substantial growth’; for instance, the number of older adults (aged sixty five and Read more about Majority of adults online use social media, report[…]
The idea for this post came out after encountering two clients within 24 hours who were both spending thousands a month on online advertising and coming to the realisation that it was doing little if anything to contribute to their businesses. The Quality of your site matters! Something most people do not realise is that Read more about Online advertising, are you wasting your money?[…]
How do you tell if the business working on your website is ‘the real deal’? With so many businesses engaging in the website services area it can be difficult to work out who is the faker from the expert. A few simple ways to separate out the wheat from the chaff is as follows: Do Read more about Watch out for the Jack of all Trades…[…]
Google have finally announced in Beta responsive ad units. For those running ads this gets round the problem of trying to work out on the fly which ad unit to display, which given the variety of devices and display formats available now is a bit of a tall order to get right and keep right Read more about Google responsive Ad Units[…]
If the latest KPCB report is accurate (and no sign so far it won’t be), it is reckoned that sometime in 2015 over 40% of all Internet traffic will be sourced from mobile devices (such as tablets and smart phones). This means if you do not have a responsive website by then, around 40% of your website Read more about Is moving to a responsive website expensive?[…]
According to reports (see here & here), hackers are becoming a lot smarter in how they attack websites. Rather than trying to individually attack each website they have recognised that standard frameworks are being used to create and maintain websites and thereby making it somewhat easier to attack a whole class of websites ‘en mass’ Read more about Hackers want your business website data![…]